Sprout exists to connect private investors with the funds and co-investment opportunities that are right for them.



Through our time working with private investors, we know that there is no ‘one size fits all’ when it comes to fund investing. Different investors have different needs and investment preferences.



Our founding team have spent combined decades advising leading funds across private equity and venture capital, and executing deals in this space, as investors and advisors.



Sprout is not a data platform. It is a marketplace for investors to seamlessly connect with investment opportunities. We’ve been building these relationships for years, and we are now sharing our network with our clients.

Meet the team

Jonny Blausten

Co-Founder & Co-CEO

Jonny co-founded Sprout after over seven years advising on private equity deals in the UK & USA with Strategy&, for well-known PE funds primarily across the technology, consumer, and sports sectors. He has extensive experience consulting on areas from market entry to growth strategy and M&A. Jonny is a consultant & advisor to family offices, covering topics including strategy & due diligence. As Co-CEO, Jonny leads on relationships with family offices and institutional LPs, as well as commercial partnerships.

Rich Abrahams

Co-Founder & Co-CEO

Rich co-founded Sprout after 13 years in financial and professional services. Rich spent almost 12 years at PwC, largely working with fast growth VC and PE backed businesses, first in Financial Due Diligence, before founding the Raise Ventures team which supported companies raising tens of millions in funding from VC funds and family offices. He is also a board advisor and mentor to a number of fast growth businesses including savings and investments app Chip. As Co-CEO, Rich leads Sprout's relationships with VC and PE funds, co-investment opportunities, as well as leading on operations and finance.

Ellie Cunningham

Head of Platform

Ellie has spent the last eight years at the heart of Europe's founder and venture ecosystems across tech and consumer industries. At Sprout, Ellie leads the product development of the Sprout Platform, oversees our client’s investor experience and drives commercial partnerships. Prior to joining Sprout, she originated the role of Head of Community at Founders Forum, overseeing growth and strategic operations of the global tech forums and community, in addition to designing and delivering joint ventures and high-value partnerships with the likes of Sequoia Capital, McKinsey & Company, Meta and Google.

Our Advisory Team

Nicki Boyd

Founding Partner @ Apiary Capital LLP

Dan Abrams

Legal consultant, Director of Legal @ Pipe

Matthew Goldstein

General Partner @ Systemiq Capital